StyleOwner turns fashion lovers into STYLEpreneurs
May 11th, 2012 by ChristenStyleOwner, a new social-selling platform allows style-savvy individuals to create, curate, and market their own personalized online fashion boutique while earning a generous commission on all sales. By harnessing the power of a personalized recommendation from friends, StyleOwner empowers the Facebook generation to become entrepreneurs while living the dream of running their own fashion retail site. Store owners range from fashion personalities and young working professionals, to college students and stay at home moms.
Fashion bloggers such as Sonia Evers of Runway Hippie, Cailianne and Samantha Beckerman of the Beckerman Bite Plate, and Lauren Behfarin and Julie from Born and Bread have all opened stores on StyleOwner. Lauren and Julie from Born and Bread opened their StyleOwner boutique to make a richer experience for their readership and profit from their passion for styling. “StyleOwner has allowed us to create an amazing store without the hassle of setting up an ecommerce site, buying inventory, and worrying about credit card payments and shipping. StyleOwner takes care of all of this for us. We are able to focus on what we do best-curate amazing product and put together looks we love from StyleOwner’s “Master Closet” of over 2,000 incredible brands! Plus we remain authentic to our blog while connecting with our readers in a new way.”
“We have created the first true social commerce platform where everyone wins,” said Joel Weingarten, CEO and founder of StyleOwner. With a background in technology and a fascination with shopping behavior, Weingarten created StyleOwner to personalize the otherwise impersonal experience of shopping online. “The customer gets a personalized curated experience, the store owners live out their dream to have their own fashion business, and the brands/retailers harness the power of social selling by turning consumers into brand advocates.“
Anyone interested in starting their own store can visit www.styleowner.com and get started today.
Amazon.com Brings Designer Fashions To Your Doorstep…
May 9th, 2012 by Fashion StaffAmazon is so serious about its next big thing that it hired three women to do nothing but try on size 8 shoes for its Web reviews. Full time. The online retailer is shooting 3,000 fashion images a day in a photo studio using patent-pending technology.
And it is happily losing hundreds of millions of dollars a year on free shipping — and, on apparel, even free returns — to keep its shoppers coming back. Until now, fashion has been one of the few categories that Amazon has tried to dominate without success. In addition to its own site, Amazon bought the shoe site Zappos.com for more than $1 billion in 2009, started the shoe site Endless.com and MyHabit, and bought the boutique Shopbop in 2006.
Read more at NYTimes.com
Having wounded the publishing industry, slashed pricing in electronics and made the toy industry quiver, Amazon is taking on the high-end clothing business in its typical way: go big and spare no expense.
“It’s Day 1 in the category,” Jeff Bezos, Amazon’s chief executive, said in a recent interview. Though characteristically tight-lipped on bottom-line details, Mr. Bezos said the company was making a “significant” investment in fashion to convince top brands that it wanted to work with them, not against them.
The traditional retail world — and many major brands that want no part of Amazon — are gearing up to fight for their lives.
“It has the latitude to set prices and charge whatever it wants,” Sucharita Mulpuru, an analyst for Forrester Research, said of Amazon. “That is a huge threat for brands.”
Amazon has sold clothing for years. But recently it has focused on signing on hundreds of contemporary and high-end brands, including Michael Kors, Vivienne Westwood, Catherine Malandrino, Jack Spade and Tracy Reese, and it continues to prowl for more. On Monday, some of Amazon’s muscle was on display as the company sponsored, and live-streamed, the Costume Institute Benefit at the Metropolitan Museum of Art and the accompanying exhibit.
Bare Necessities Brings Lingerie To A Tablet Near You!
May 8th, 2012 by Tech StaffBare Necessities, the leading online destination for brand name bras and lingerie, today launched two new catalogs without printing a single page. The editions are completely digital and designed specifically for a tablet shopping experience. The catalogs are available today via the free Google Catalogs and Catalog Spree tablet apps for both iPad and Android, and can be viewed on BareNecessities.com as well.
The first new catalog features Bare Necessities’ incredible new swimwear collection, featuring brands such as SPANX, Elomi, Freya, and Fantasie.
The second digital catalog highlights Bare Necessities’ Spring bra and lingerie collection from Wacoal in a rich, sensual experience that is accentuated by being designed for an interactive, tablet environment.
Bare Necessities also launched www.Bareplus.com in February 2012, which features more than 1,200 styles of full figure and plus size bras and lingerie.
“We are excited for the opportunity to use digital technologies to connect with consumers in new and engaging ways,” said Bob Vitale, President of Wacoal America. “Through the digital catalog, Bare Necessities has made our bras and lingerie really come to life for women of all sizes.”
Google Catalogs and Catalog Spree are available free on Apple’s App Store for iPad and on Google Play for Android.
For New Yorkers In The Know… The Duane Reader Is The Way To Go!
April 28th, 2012 by ChristenLiving in the city that never sleeps, finding the time to shop for last minute essentials is always a challenge. Luckily, when you find a coupon in your mailbox that you can use towards items that you plan on buying anyways, it makes shopping a little easier & rewarding. Today, I received a flyer announcing the grand re-opening of my neighborhood Duane Reade location, and the timing couldn’t have been better. First stop, checking out the Spring Edition of The Duane Reader online…
(Sometimes, you gotta have a plan & the Duane Reader online shows you the latest and greatest available at Duane Reade – but it also let’s you create a digital shopping list too.) From almond milk to nail polish, I had a shopping list filled with random buys & the moment I stepped into the revamped Duane Reade store floor with my digital shopping list on my iPhone in tow – it was ON!
First stop in the store, grabbing The Duane Reader off the shelve & a cart for all my quick purchases. Next, aisle by aisle I picked up my favorite products spotted in the Duane Reader (at fabulous sale prices, might I add…) Of course, I had to head straight to the beauty aisle to grab a few bright shades, including the Red Carpet LED Gel Polish (in a variety of colors) on sale for $7.49 with my Flex Rewards card. I also couldn’t resist grabbing a few of my favorite Essie top coats and Sally Hansen products too.
Onto checking off my digital shopping list, while grabbing a few essentials like bottled water… actually, I have a Britta water filter pitcher at home — so stocking up on a few extra filters from Duane Reade was the way to go!
Lastly, grabbing a few treats for my pup Phoebe rounded out this shopping trip & towards the registers for checkout.
The fast and friendly team at Duane Reade, got me squared away with my purchases & I was in and out of this shopping experience in minutes.
If you’re in the Harlem area, definitely check out the newly remodeled Duane Reade on w. 145th Street – with wider aisles, brighter lights & a fully stocked / expanded food selection it’s the way to go whether you’re shopping for beauty items or groceries. Want to learn more about Duane Reade? Find the closest location near you at DuaneReade.com , connect with Duane Reade on Facebook and Follow them on Twitter @DuaneReade .
Have you been to Duane Reade lately? What are your favorite finds? From the Look Boutique to fresh sushi, let us know below!
Disclosure: This site has been compensated as part of a social shopper insights study for Collective Bias #CBias #DReade #DReadeVIP All opinions are 100% my own.
A Guide To The Perfect Frames For Your Face!
April 24th, 2012 by Christen
With summer around the corner it’s time to buy the perfect pair of sunglasses for the sunny days ahead. Determining what style best suits your face shape can be tricky, so DivasandDorks.com sat down with MyHabit Senior Fashion Editor, Jenny Feldman who offered her tips and tricks of the trade. Check out her advice on choosing the most flattering frames for your face:
Oval
Characterized by high cheekbones and a chin that is narrower than the forehead.
Oval-shaped faces are lucky as most shaped lenses suit them. Experiment with various shapes, colors and styles, but make sure the size of your sunglasses is proportionate to the size of your face.
Round
Characterized by a full face without much cheekbone or jaw definition.
Look for styles that appear to lengthen and slim the face. Avoid round curves and stick to square or rectangle frames. Dark colored sunglasses add dimension to round faces!
Square
Characterized by a strong jaw with a wide forehead, chin and cheekbones.
Round frames contrast angular features, soften the jaw line and add length to the face – perfect for square-shaped faces. Make sure the top of the frame sits high enough on the face to downplay the jaw line.
Diamond
Characterized by a small forehead, high cheekbones, narrow eye and a narrow jaw.
Those with diamond-shaped faces should opt for glasses that widen the forehead while downplaying cheekbones. Oval, rimless frames can complement wide cheekbones often associated with diamond faces.
Heart
Characterized by a wide forehead and a low narrow chin.
Frames that are the same width on the top and bottom help balance heart-shaped faces by broadening the jaw. People with heart-shaped faces should dabble with colored glasses which draw attention to the top of the face.
Other things to keep in mind:
Make sure the frames cover your eyebrows.
When choosing a pair of sunglasses, a good rule of thumb is that your eyes should be positioned in the middle of the lens (vertically and horizontally)
The edge of the frames should be slightly wider than the widest part of your face
Visit MyHabit, Amazon’s membership-only fashion destination at 9:00am PT / noon ET on the following days to score shades of all shapes and sizes from top brands at up to 60% off with fast, free shipping and free returns:
April 23 – Fendi Sunglasses; Judith Leiber Sunglasses
April 24 – Kata Sunglasses
April 27 – John Richmond Sunglasses
April 30 – Missoni Sunglasses
May 1 – Kensie Sunglasses; Beryll Raw Sunglasses
May 2 – Chloe Sunglasses
Are you looking for new shades to update your look this season? Which frames fits your face best?
5 Key Pieces for Your Spring Wardrobe Today…
March 28th, 2012 by Fashion StaffRecently, Yahoo.com posted “5 Key Pieces For Your Spring Wardrobe” online for your fashionable viewing pleasure. The following items listed, would definitely be included in our top ten list of things, but if we could only limit it to five…not so much. Check out the list of items that Yahoo suggests should be in your closet today and let us know if you agree below…
1. The Loafer
Puddles and cool mornings don’t support sandals – yet. It doesn’t mean you can’t stash your boots in the back of the closet and keep feet sweet with flats. Loafers are perfectly preppy to go with your spring outfits, and are making appearances in everything from classic browns and tans, to bright, bold colours and patterns.
2. The Striped Top
Nautical isn’t taking a back seat this spring, and an essential key piece for spring is the striped top. Look for navy, royal blue, and red to keep this look classic. Find oversized or extra long pieces to wear belted as a dress, keep fitted pieces paired with your favourite pair of cropped denim.
3. The Mod-collar
Think school girl meets the 60′s with black and white contrasting collars on dresses and blouses. These rounded collars are showing up in classic colours, and newer versions with perfect combinations like black on green and white on royal.
4. The Pleated Maxi
Guess what? Maxi length is still here, and a key piece for your spring wardrobe (if you haven’t already jumped on this bandwagon). This spring, look for bright maxis in pleated fabrics and pair with a black and white striped top, or a sheer floral blouse. For cooler days, throw on an open-knit sweater or cardigan.
5. The Classic Trench
Save the spring showers for the flowers. Save your outfit in a classic trench, and pick khaki or black to last. Neutrals will let your stripes and brights show off in a big way (and in a good way).
DO YOU AGREE? If you had only ONE item to add to your Spring wardrobe, what would it be? Sound off below…
Families Can Buy Movies In An Instant AND Save 50% Using Fox Movie Malls
March 14th, 2012 by ChristenTwentieth Century Fox Home Entertainment has partnered with Taubman Centers to create a groundbreaking new shopping experience for consumers with the installation of Fox Movie Mall virtual storefronts.
With the introduction of the Fox Movie Mall app available at the iTunes Store and Android Market, shoppers at the mall can simply Stop, Scan and Shop, providing convenience and accessibility like never before. An industry first innovation, consumers can pick one of the film titles from a wallscape, scan a QR code and instantly be taken online to make their purchase and have it shipped right to their door. Those that download and launch the Fox Movie Mall app can save up to 50 percent on their purchases and have access to the RIO coloring app, additional games, trailers, movie and TV clips and more.
Participating Taubman shopping centers include Beverly Center, Los Angeles, CA; Cherry Creek Shopping Center, Denver, Colo; Dolphin Mall, Miami, Fla; Fairlane Town Center, Dearborn, Mich.; Fair Oaks Mall, Fairfax, Va.; Great Lakes Crossing Outlets, Auburn Hills, Mich.; International Plaza and Bay Street, Tampa, Fla.; MacArthur Center, Norfolk, Va.; The Mall at Green Hills, Nashville, Tenn.; The Mall at Short Hills, Short Hills, N.J.; The Mall at Wellington Green, Wellington, Fla.; Northlake Mall, Charlotte, N.C.; Stamford Town Center, Stamford, Conn.; Sunvalley Shopping Center, Concord, Calif.; Twelve Oaks Mall, Novi, Mich.; Westfarms Mall, Farmington, Conn.; The Shops at Willow Bend, Plano, Texas and Woodfield Mall, Schaumburg, Ill.
How cool is this? I can’t wait to take my nieces to the mall and have a QR code moment! LOL
Would you use this unique shopping experience to purchase movies for your home entertainment?
Shecky’s: Helpful Holiday Shopping Apps
December 2nd, 2011 by ChristenIt’s that time of the year again and only the strong will survive! In case you haven’t crossed everything off your list during Black Friday or Cyber Monday, don’t fret—we have our top picks of smart phone apps that will make this season’s shopping experience a breeze! Looking for ways to organize your holiday gift lists? Trying to find the right gift at the right price? Check out DivasandDorks.com suggestions via Sheckys.com.
Can you imagine standing in the checkout line about to make a purchase, only to find out that your item is cheaper at another store? RedLaser (free!) has you covered! RedLaser is great for finding items online and in nearby stores (if you prefer to shop local businesses). You can easily check prices on any and every item from electronics to designer fashion. It also includes cool features like gift lists and a history that will record all the items you’ve already looked up—this way you can go back and find things later on!
Looking for more great apps…check out our post directly here —-> Helpful Holiday Shopping Apps
Cyber Monday Deals and Steals…
November 28th, 2011 by Tech Staff
Are your fingers cramping up yet? As the ceremonial kick-off of the holiday online shopping season Cyber Monday sales are in full swing online from Verizon, Amazon and more! If you haven’t racked up on your deal yet there’s no need to worry. Cyber Monday is almost over but there’s still time to catch up on some great deals online. Don’t believe us? Check out some of these deals spotted by Engadget.com:
Looking for cellphones?
- Best Buy has a fair amount of phone deals like a free HTC Titan 4G on AT&T with contract renewal.
- Through midnight (Cyber Monday), for just one single penny, AT&T will sell you its Motorola Atrix, Samsung Infuse, BlackBerry 9810, HTC Inspire or LG Thrill! Of course, you’ll also need to renew or sign-in to a two-year contract to reap the savings.
- Verizon will give you its Droid Incredible 2 for ”free” or sell you a LG Revolution and Pantech Breakout for $50 with a two-year contract, through Cyber Monday.
- Amazon has pretty nice deal for those on Sprint seeking a 4G Android device, who also don’t mind extending their contract. For just one penny you can snag a Google Nexus S 4G through Cyber Monday. Better yet, your activation fee will be waived!
Gadgets & Techcessories
- Phillips is currently offering 30 percent off all orders of $100 or more with free shipping with code “BF2011SALE” through Cyber Monday. Of course, there is a catch — “TVs, DVD and Blu-ray Players, and Home Theater systems” are excluded. Hey, you can still snag a Norelco for trimming those nose hairs, though!
- Microsoft is currently offering 25 percent off accessories on its webstore with code “SAVE25.” Take note though, this deal ends on the 28th.
- Zagg – you know, the company behind InvisibleShield — is currently sporting a 50% off sale for many items on its website!
- Makerbot has a duo of tempting deals through Cyber Monday for anyone who’s been wanting to get into 3D printing. You can snag an assembled Thing-O-Matic printer for $1,999 (normally $2,500) using code “TRYPTOPHAN” or pay $999 (normally about $1,200) and assemble it yourself with code “TURKEYSTUFFER”
- iFixit has goodies including its iPhone 4S Transparent Rear Glass Panel on sale for 30 bucks (normally over $50) through Cyber Monday. You’ll also be able to snag replacement batterys for the iPhone 3G, 3GS and 4 for 5 bucks off the regular price! Check out the site for even more discounts.
Want more? Check out other more deals and steals online here.
Keep Your Holiday Shopping Free From Cyber Thieves!
November 22nd, 2011 by ChristenThe holiday season is a hacker’s winter wonderland – with up to 152 million shoppers expected to shop online and in stores on Black Friday, and another 75.9 millionexpected to take part in Cyber Monday, it’s no wonder cybercriminal activity spikes this time of year. Have you thought about how you’ll arm yourself against thieves that want to steal your credit card information? Protect yourself and learn how Trend Micro can help you have a safe and happy holiday season by checking out the Online Shopping Made Easy Guide.
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