#ChevyUrbanStyle Takes Over Miami With #VJMediaMixology
On Wednesday, July 17th Miami style took it up a notch with the new Chevy Impala at the 2nd Annual VJ Media Mixology event hosted by Vanessa James. An evening of bloggers, media personalities & artists including Jewel Figueras, Teedra Moses and more partied the night away at LMNT in the heart of Miami and were treated to a Miami Swim Week sneek peak show featuring designs by Lila Nikole.
Check out a few photos and video of the #VJMediaMixology with #ChevyUrbanStyle below.
About the all new 2014 Chevy Impala: Vision is the cornerstone of good design and at the core of fearless innovation. The all-new 2014 Impala is proof of that, combining superior materials with meticulously crafted technology. Its bold stance and sculpted lines combine form with function to please the eye and effectively command aerodynamics for a smooth, dynamic ride. The interior is transformed into an environment of sophistication and authenticity featuring premium materials thoroughly crafted with masterful technique resulting in superior finish in every detail. Engineered for excellence. Designed for drivers. The 2014 Chevrolet Impala is a stunning reinterpretation of the premium sedan. Visit Chevrolet.com for more.
It’s one of our biggest giveaways for the season and we’re beyond excited for our loyal readers!
Just in time for the holidays, Divas And Dorks has partnered with GM Northeast to grant one loyal reader the ultimate holiday wish by giving away $500 in cash and a General Motors (Chevrolet, Buick, Cadillac, etc.) car/truck for a week. Need to travel for the holidays? Need some wheels to get to a charity event? Maybe you just need some extra cash to buy gifts for others or a gift for yourself. Whatever it may be, We’re here to help you! GM is ready to bring holiday cheer to our friends in the northeast, so any wish goes!
How Would You Like To WIN $500 & A GM Car/Truck For The Week?
Entering is as easy as 1 – 2 – 3….
1. To enter, you must submit your holiday tweet wish via Twitter using #GMNER and #DivaDaysChristmas. For example “My holiday wish is to drive my holiday gifts to my parents in DC! #GMNER #DivaDaysChristmas”. Add photos or video to your tweets to make them stand out!
2. You must post the link to your holiday tweet wish the comment section below…. now until December 14th 2012.
3. Visit DrivingTheNortheast.com and post the link to your holiday tweet wish the comment section below….now until December 14th 2012.
We’ll be selecting ONE winner from the comments sections and announcing our winner on Monday, December 17th! If you’re in the mood for winning, don’t forget to enter to win more in our Diva Days of Christmas here.
Contest Rules: In order to qualify, you must live in the Northeast area. You can NOT be a relative of Divas And Dorks, LLC contributing writers, editors, publishers or anyone that works for General Motors or MSL. Good Luck!!!
Chevy is speaking to younger first-car buyers like never before. “Next Gen Customers are not just car owners, they are also tomorrow’s designers, engineers and innovators,” said Mark Reuss, president, General Motors North America. “This generation expects brands to partner with them, and we need to engage with them at every level of our business.”” Unlike other brands, Chevy is specifically about the business of “partnering” with consumers versus “targeting” them.
Several of Chevy’s high impact vehicles popular with younger buyers include the Sonic RS, Spark and the highly popular concept vehicles the Tru 140S and the Code 130R.
One of the driving forces behind younger consumers is of course “24/7 Connectivity” and Productivity – which is one of the reasons why Chevrolet MyLink was created. MyLink which is featured in the Spark and Sonic, helps them stay connected at a fraction of the price of previous systems.
The Chevrolet Youth Concepts, designed with and for Millennials, serve as an example of how Chevy is engaging the group in the co-creation process. To date, more than 13,000 people have provided feedback on the concepts at global auto shows, through Facebook, and at the annual South by Southwest music, film and interactive conference and festival.
With strong ties to the younger first-time car buyer, Chevy has definitely set themselves apart from their competitors. It’s still a buyers market and consumers are more informed and determined to get what they want. What are you looking for when purchasing a new car? 24/7 Connectivity? Price? Style?
On January 9th the night before the 2012 Detroit Auto Show Press Preview began, GM held a revealing party for the much anticipated Cadillac ATS. This event was beyond, pleasingly graceful and stylish (just like the car). Filled with trendy food, elegant music, and modern décor – it easily made for a spectacular platform to introduce the Cadillac ATS.
This vehicle is light and powerful, and on the inside it gets even better. On display was the CUE system a touch screen with voice recognition; this system was top notch and user friendly. The highlights of the ATS were on display through out the event and made for a great teaser. The final unveiling of the ATS was straight to the point that the ATS is a powerful compact luxury vehicle that will compete with the best. When asked to describe the Cadillac ATS in one word Don Butler, vice president of marketing Cadillac said, “Quick, but really you need three words.” Maybe the three words were quick nimble, and fun! GM put on an exceptional presentation that leaves you wanting for more of the ATS. Available soon, make sure you check out Cadillac.com or visit your local Cadillac dealership to inquire about vehicle availability. If you can’t wait and want to learn more about the new Cadillac ATS – check out our first impressions HERE.
On Sunday, November 13th the DivasandDorks.com team was invited to join GM and Buick for their annual Buick Discovery Tour in Stamford, CT. Partnering with Food & Wine Magazine – the theme of the tour included the discovery of culinary delights by reknown chefs, discovering the art of wine-tasting as well as the discovery of the new 2012 additions to the Buick family – The Regal, Verano, Enclave and Lacrosse.
Upon arrival we were greeted by friendly staff & ushered to our first cooking demonstration by Food & Wine cover chef – Gavin Kaysen. Chef Kaysen took us through a quick recipe of his famous Maine Peekytoe Crab with Orange & Pepper Gelee* – which was delicious! Afterwards, our resident chef Tiffany Kelley had a few questions about the ingredients used & how we could get Chef Kaysen to cater our next event for free…lol.
Following our appetizing crab dish, we were introduced to dessert early with Chef Ben Roche of Moto Restaurant in Chicago. (Let’s just say he’s responsible for making anything edible – including the restaurant menu.) Chef Roche won my heart over from the beginning of his demonstrations with the introduction of Bacon-flavored ice cream* & a S’Mores (chocolate) bomb*.
Once our bellies were full, then came the fun part – test driving the new 2012 Buick models. As a cross-over lover, I had my eye on the Buick Enclave, that is until I learned about the hologram in-dash feature available in the sleek and sexy Lacrosse (so you know I had to get behind the wheel and try it out for myself…)
The ride was incredibly smooth (once I got over the odometer / radio / speedometer hologram on the windshield…) the seats were incredibly comfortable and high heel approved (just saying – you know we divas like to drive in our heels…lol). With features like heated and air-conditioned seating, push-button start, Buick IntelliLink, navigation and USB portability with iPod connectivity – this ride is perfect for the stylish girl on the go that needs to stay connected in her fabulous life.
Wawa got behind the wheel of the all new 2012 Buick Enclave…and Tiffany & I got to enjoy the DVD & legroom (like the big kids that we are! LOL)
Wrapping up the afternoon, we learned over years of wine tasting & evaluation within 30 minutes. Have you heard about the Six S’s of wine tasting? (See, Swirl, Smell, Sip, Swish, Spit (or savor) was the methods used to evaluate and enjoy the wine taught by wine aficionado Michael Green. The final cooking demonstration of the most delicious meatballs* by Chef Michael Psilakis was phenomenal. Chef Psilakis shared intimate childhood memories on how food affected his life and ultimately his career – he even gave us an autographed copy of his latest book ‘How To Roast A Lamb’ and encouraged us to use food to “plant a seed” and create life-long memories. *Recipes available upon request.
After a day of an amazing discovery food, wine & beautiful cars – Buick along with Food & Wine magazine left us with an amazing experience and looking forward to what’s next from GM and the Buick brand. Looking to discover the Buick that suits you best? Check out your local Buick dealership and test drive any 2012 Buick model and create memories of your own!
BUICK WELCOME DINNER: Fellow Journalists and Bloggers accompanied by the gracious GM Management Team. (Photo: Rachel Roe)
What does Buick, Black Enterprise Magazine and Divas & Dorks have in common? A phenomenal three days of inspiration, empowerment and much, much more! The Black Enterprise Entrepreneurs Conference + Expo 2011 in Atlanta, GA was a phenomenal event that went beyond my expectations!
It all began with an evening of getting acquainted with fellow bloggers, media and Buick/GMC staff during the Buick Welcome Dinner…and somehow ended with Nina, Rachel and I getting the party started participating in a line dance….”The Hustle” to be exact at the Black Enterprise Welcome Reception!)
Nina, Rachael and I, “walking in out” on the dance floor! =====>
After an evening of getting acquainted, it was immediately time to get down to business! The opening keynote speaking, Dr. Dennis Kimbrough kicked off the conference with a remarkable and thought-provoking keynote address reminding attendees that “...Our problem isn’t that we don’t have money, it’s what we do with the money that we have!” Other gems of wisdom that Dr. Kimbrough shared regarding entrepreneurship included:
- “Whatever you do, do it so well that no one can take their eyes off of you!”
- Four Key Factors in every Millionaire’s Mindset (Dream BIG, Be Different, Dedicate to Continued Education, Refuse to Fail!)
There were so many more inspiring thoughts and stories shared throughout the conference and sessions that I couldn’t possibly list them all, but I will be sharing how I’ve implemented them in my daily journey through entrepreneurship soon.
The excitement immediately jumped into social overdrive with the very first BEEC Session of the day: “Go Digital or Die Trying!” featuring Torrence Boone, James Andrews, Wayne Sutton, Marshawn Evans & moderated by Patricial Cesaire, Director of PR for Black Enterprise Magazine.
Are you a website owner that would like to learn how to quickly monetize your numbers (traffic, analytics, etc.)? Then this was the course for you! (If you didn’t make it, don’t worry – in the next 30 days I will share all the knowledge learned from this session and more!
I had the chance to meet with Earl Graves Sr. founder and publisher Black Enterprise Magazine.
Having the opportunity to chat with Vivian Rogers Pickard -President of the General Motors Foundation and Director of Corporate Relations and Grassroots Initiatives for General Motors Company. Her responsibilities encompass overseeing GM’s community relations, grassroots and charitable giving strategies and efforts. Vivian excitedly shared news of GM’s programs which include scholarships for first generation college students, K-12 education programs and more! GM is not only a vehicle manufacturer, it’s a corporation that takes education, entrepreneurship and diversity seriously – and proves it by re-investing in the community.
Three days of empowerment, networking and entrepreneurial fun! The Black Enterprise Entrepreneurs Conference + Expo featured unforgettable moments and words of wisdom that will completely impact Divas and Dorks over the next 30 days and beyond…
STAY TUNED within the month of June for important announcements from DivasandDorks.com which could lead you to major giveaways, insightful business opportunities, fashionable makeovers and more!
Special Thanks to General Motors (BUICK) for including Divas and Dorks in this opportunity of a lifetime.
Buick is a modern luxury brand offering vehicles with sculpted designs, luxurious interiors with thoughtful personal technologies, along with responsive-yet-efficient performance. Buick is attracting new customers with its portfolio of award-winning models, including the Enclave crossover, LaCrosse sedan, Regal sport sedan and highly anticipated all-new 2012 Buick Verano compact luxury sedan. Buick is the fastest growing major brand in the U.S. and remains a best-selling brand in China, with continuing record growth. Learn more about Buick cars and crossovers at www.buick.com, on Twitter @buick or at www.facebook.com/buick.