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Posts Tagged ‘fashions night out’

Fashion’s Biggest Party – Fashion’s Night Out Is Now Over

February 27th, 2013 by Christen

After four exciting years of shopping til you drop and fashion hangovers, Anna Wintour has officially pulled the plug on fashion’s biggest party – Fashions Night Out.  Fashion’s Biggest Party – Fashion’s Night Out Is Now Over.

fashion's night out

After four years, Anna Wintour has pulled the plug on fashion’s biggest party…

According to the official website “Fashion’s Night Out will go on hiatus in the United States in 2013, in order to enable retailers to channel their resources towards strategies more in keeping with their current priorities.”… WAIT, what about those who priorities include fashionable partying? :/

 

FNO

According to organizers the problem wasn’t unruly shoppers turning quiet neighborhoods into “zoos” so much as it was about money. “The sponsors of the event—Vogue, the Council of Fashion Designers of America, and NYC & Co.—made the joint decision to go on hiatus so retailers and designers can focus their budgets on projects that are more in line with their specific objectives, rather than a big event on one night in September.”

 


Lisa Lockwood at Women’s Wear Daily reported that the event became a burden for designers and retailers given that “they have had to invest more and more of their resources to maintain a high level of quality, and there unquestionably was some backlash, especially from designers who were staging fashion shows at the same time.” But as the event grew every year there were also logistical problems. After this year’s FNO Hillary Reisenberg wrote a piece at BuzzFeed titled “How A Worldwide Shopping Party Became A Dangerous Liability,” a problem that was particularly evident in New York. She pointed out that in the city the crowds damaged cars and patrons were served drinks with little oversight as to whether or not they were underaged.

While I’ll admit, there were issues of extreme partying that took place during Fashion’s Night Out, the retail event really kicked off New York Fashion Week in a way unlike anything before.  It was a chance for those who are unable to experience life underneath the NYFW tents to become apart of Fashion Week in some way.  (Granted, those same individuals could quite possibly be the same ones featured in the unruly video above, but I digress.)

Will you miss the Fashion’s Night Out experience this year or are you over the pressures of retail therapy hype?  

Fashions Night Out…Through My Eyes

September 9th, 2011 by Christen

It was shortly after 6pm and excitement was buzzing through the island of Manhattan unlike anything else I’ve experienced.

It was Fashions Night Out and my set schedule was planned to the minute, who I’d hang out with, clients I’d go to see, celebrities I was bound to run into…the whole night was planned…that is, until 6:15pm rolled around…

“If you want to make God laugh…tell Him your plans…” – Unknown

My Fashions Night Out revolved around Fifth Avenue (aka the Mecca of NYC Fashion) from Drake at Versace to potent flutes of champagne at BCBG the ladies of DivasandDorks.com had a grand ol time – check out the pictorial of Fashions Night Out, through my eyes…

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It began as a journey to Macy’s Herald Square…so up 34th we went…that is until club Famous Footwear grabbed our attention…no really, Famous Footwear had music blaring and a line down the street as if it was Ibiza…

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Most stores lured you in with free food and drinks…(ding, ding…) – and the little pigs in a blanket served by the waitresses in overalls at Levi’s were divine…and yes, the piggies were grazing in a tray filled with grass…How cute!

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Finally making it to the Fifth Avenue Lord & Taylor department store where not only the NFL Jets cheerleaders were found gyrating at the entrance – but also where the games and flutes of champagne seemed to overflow with participation from the crowds of consumers…

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Clearly as I saw with my own eyes, Sephora was the place to be…lines and lines of people and the cutest little divas (eyelashes and all…)

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Finally, making my way to Saks Fifth Avenue (staying true to the Divas and Dorks mentality) we stopped by the Lenovo lounge where they launched the newest member of the Lenovo family laptop and highlighted a Lenovo favorite (mixing the music that kept the party going all night long…)…

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Then there was Drake at Versace…

Onto the Coup De Grace of FNO entertainment, Bergdoff Goodman’s display windows came to life with live musical performances and interesting displays of fashion, flair and more…

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Ending the the night, Tiffany, Cat Peoples and I made a stop into BCBG for some fly accessories, (more champagne) and more time with an old friend…

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What did you enjoy your Fashions Night Out?

Pre Fashion Week Begins NOW!

September 2nd, 2011 by Christen

It’s almost here! I’ve stocked up on my energy drinks, vitamins, workout regimens and I’m ready to start Fashion Week!

Of course, Divas and Dorks will have your first looks from the runways including “Ready To Wear” “Ready To Couture” and catching up with your favorite celebrities attending the shows, parties and beyond!

This weekend my Pre Fashion Week festivities begins with a Haute Happy Hour with my blogging buddies and carries onto multiple pre fashion week brunch dates (and later a pre fashion week prayer breakfast…lol) to catch up with my favorite fashionistas.

Next week, On September 7th I’ll be the moderator for the Independent Fashion Bloggers Conference where we’ll be discussing the ultimate Blogger’s Tool Kit and what you need to become a successful blogger in fashion. Learn how to promote yourself through social media and find out which metrics work best for bloggers. Are Twitter and Facebook really all that effective? Moderator: Christen Rochon, Divas & Dorks • Panelists: Leandra Medine, Man Repeller • Vahni Georgulakos, Grit and Glamour • Sammy Davis, Sammy Davis Vintage • Erica Chan Coffman and Lauren Kolodny, Honestly WTF, Alisa Gould Simon of Pose.com

Register for Tickets Here!

During Fashion’s Night OutSeptember 8th – You can catch me around the NYC on my search for last minute fashion week ensembles and accessories…and if you’re swinging down Fifth Aveneue – catch me geeking out at Saks Fifth Avenue in Lenovo’s Blogger Lounge and DJ Questlove mixing all night long. QVC: 428 Broadway: As the world’s leading fashion designers take to the runway to show their latest collections in New York City, QVC® will be there with all the who, the what and especially the wear! Barbie: 40 Gansevoort Street location: Join Barbie and her favorite CFDA designers for the ULTIMATE FASHION HUNT and the chance to win some of the fall’s haute-est looks.

September 9th – the haute madness under the tents begin with fashions galore live from the Mercedes Benz Fashion Week at Lincoln Center. Check the schedule for your favorite designers at www.mbfashionweek.com. Can’t make it? The MBFW Runways is streaming the shows LIVE on YouTube here.

Find Barbie’s QR Codes & Win A Fall Wardrobe!

August 18th, 2011 by Christen

 

Who doesn’t love to play dress up?  On Fashion’s Night Out — the ‘Queen of Dress Up’ will host a social media scavenger hunt that could lead to a substantial fashion upgrade for your closet!

“As a doll that loves fashion, Barbie is allowing consumers to ‘shop’ her closet this FNO,” says Stephanie Cota, senior vice president for Global Barbie Marketing. In partnership with Alice + Olivia, Alexis Bittar, Tracy Reese and Rogan, a free Gray Line double-decker bus will chauffeur riders around Manhattan while they take in the labels’ latest collections. As the bus stops at the sponsors’ retail locations, participants can take part in a scavenger hunt. They have the opportunity to get dolled up, too: Each store’s signage will display a custom-branded QR code that, when scanned, will direct participants to barbielovesfno.com, where they can enter for a chance to win favorite fall looks.

 

barbie, fashion's night out scavenger hunt

 

 

 

 

 

 

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Lord & Taylor Makes FNO All About YOU!

August 18th, 2011 by Christen

Lord & Taylor announced today that consumers have the opportunity to submit their favorite New York City-inspired photo to be displayed in the store’s Fifth Avenue windows curated by Candy Pratts Price, Creative Director for VOGUE.com, for Fashion’s Night Out.  Starting today (until September 9th,) anyone may submit their own photos of what inspires them in NYC via a special Facebook application on the store’s fan-page.  Candy will select the images to be displayed in the windows and new images will also be accepted live during FNO.

The projected, dubbed “Candy Loves NYC,” celebrates New York City and offers consumers the opportunity to share their love of the city in the store’s windows and online. Candy has chosen four themes, one per window, that she will be selecting images based on including:

  • Favorite Art Moment-  Candy loves the Dubuffet in the Financial District
  • Favorite Green Space-  Candy loves chic spaces to relax outdoors
  • Favorite Place to Meet-Up-  Candy loves salsa dancing at Guantanamera
  • Quintessential NYC Photo-  What says NYC to you?  For Candy it’s all about yellow cabs and the Met.

“I am thrilled to be partnering with Lord & Taylor for this exciting Fashion’s Night Out project,” notedCandy Pratts Price, Creative Director of VOGUE.com. “I am a true New Yorker and love the fact that Lord & Taylor is embracing the City.  I can’t wait to see the places that are close to me in New York in the Fifth Avenue windows and also discover new places other New Yorkers love.”

“We are delighted to have Candy Pratts Price curate our iconic Fifth Avenue windows for this year’s Fashion’s Night Out,” noted Brendan Hoffman, President and CEO of Lord & Taylor. “Before her editorial days, Candy was the preeminent department store window director, known for engaging and imaginative displays.  We’re excited to bring that magic to our customers by offering them the chance to take part in the project.”

UPLOAD your photos in a click to Lord & Taylor’s Facebook Page HERE.

 

 

About Lord & Taylor

Lord & Taylor is an upscale specialty department store that has built a reputation for attentive customer service and high-quality merchandise focused on apparel and accessories. Founded in 1826, Lord & Taylor is America’s oldest department store and one of America’s premier retailers.  Today, Lord & Taylor operates 46 full-line stores in nine states and the District of Columbia, three Lord & Taylor outlet stores and lordandtaylor.com, the company’s online store.

SOURCE Lord & Taylor

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