Lord & Taylor Makes FNO All About YOU!
Lord & Taylor announced today that consumers have the opportunity to submit their favorite New York City-inspired photo to be displayed in the store’s Fifth Avenue windows curated by Candy Pratts Price, Creative Director for VOGUE.com, for Fashion’s Night Out. Starting today (until September 9th,) anyone may submit their own photos of what inspires them in NYC via a special Facebook application on the store’s fan-page. Candy will select the images to be displayed in the windows and new images will also be accepted live during FNO.
The projected, dubbed “Candy Loves NYC,” celebrates New York City and offers consumers the opportunity to share their love of the city in the store’s windows and online. Candy has chosen four themes, one per window, that she will be selecting images based on including:
- Favorite Art Moment- Candy loves the Dubuffet in the Financial District
- Favorite Green Space- Candy loves chic spaces to relax outdoors
- Favorite Place to Meet-Up- Candy loves salsa dancing at Guantanamera
- Quintessential NYC Photo- What says NYC to you? For Candy it’s all about yellow cabs and the Met.
“I am thrilled to be partnering with Lord & Taylor for this exciting Fashion’s Night Out project,” notedCandy Pratts Price, Creative Director of VOGUE.com. “I am a true New Yorker and love the fact that Lord & Taylor is embracing the City. I can’t wait to see the places that are close to me in New York in the Fifth Avenue windows and also discover new places other New Yorkers love.”
“We are delighted to have Candy Pratts Price curate our iconic Fifth Avenue windows for this year’s Fashion’s Night Out,” noted Brendan Hoffman, President and CEO of Lord & Taylor. “Before her editorial days, Candy was the preeminent department store window director, known for engaging and imaginative displays. We’re excited to bring that magic to our customers by offering them the chance to take part in the project.”
UPLOAD your photos in a click to Lord & Taylor’s Facebook Page HERE.
About Lord & Taylor
Lord & Taylor is an upscale specialty department store that has built a reputation for attentive customer service and high-quality merchandise focused on apparel and accessories. Founded in 1826, Lord & Taylor is America’s oldest department store and one of America’s premier retailers. Today, Lord & Taylor operates 46 full-line stores in nine states and the District of Columbia, three Lord & Taylor outlet stores and lordandtaylor.com, the company’s online store.
SOURCE Lord & Taylor