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2012 Fords Gets Fashionable with Denim

::LIVE FROM NAIAS:: (Detroit, MI) – Ford has announced jeanous “green” initiatives for it’s 2012 vehicles, including the buzz surrounding the Environmentally-Fashion-Concious move made  Ford by outfitting its vehicles with recycled denim!

“Ford is continually looking for greener alternatives, the good news is these jeans didn’t end up in a landfill, nor did we use the water, fertilizer and land to grow virgin cotton,” – Carrie Majeske, product sustainability manager.

The amount of post-consumer cotton from blue jeans used in a vehicle comes out to roughly two pairs of average-sized American jeans, based on pounds of cotton used per yard of denim and the yards of denim used to make a pair of jeans.

The 2012 Ford Focus will boast an electric power assist system, Dynamic Cornering Control, the Sync connectivity package with an 8-inch MyFord touch-based control panel in most models, a new 2.0-liter DI Ti-VCT engine, and a dry-clutch six-speed Ford PowerShift automatic transmission. Ford will also offer a fully battery powered electric version, with a driving range of 80-100 miles-for those of you who want to plug and go!

Wanna see more tech & fashionable ideas from the North American International Auto Show?  Let Us Know!

For up to the minute details, join our live TWEET CHAT from the NAIAS floor all day today (use hashtag #FordGreen)

Comments

3 Responses to “2012 Fords Gets Fashionable with Denim”

  1. […] This post was mentioned on Twitter by Thrifty Jinxy. Thrifty Jinxy said: 2012 Fords Gets Fashionable with Denim http://t.co/G9BWTcA via @divasanddorks #FordGreen […]

  2. Ga. Peach says:

    And I am saving up for this one now!

  3. Tiffani says:

    Cool. Recycle, Reuse, Reduce!

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